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Today I came across this superb article that I’ll be pounding into my kids’ heads! To wit:

….The majority of virtual worlds are “game worlds” focused on dragon slaying (such as Blizzard Entertainment’s best-selling World of Warcraft) or social worlds focused on making new friends and keeping up with old ones (think Facebook, but 3D). These worlds are a lot like Disneyland. Tourists who visit Disneyland pay their money to Disney, because Disney created all the attractions in the park. In much the same way, players of World of Warcraft give their money to Blizzard Entertainment, because Blizzard created all of the attractions in the world — harrowing dungeons filled with monsters and treasure. Linden Lab’s business model has created an entirely new type of world, based on entrepreneurship. It is as if a company chose to compete with Disneyland by saying the following:

“Come to our amusement park — for free. We aren’t going to build much here ourselves. But we have lots of land for rent, and we will provide you the tools you need to build your own attractions. Once you build them, you can charge admission.”

This unique model has attracted a thriving community of entrepreneurs in Second Life. In this 3D online world, residents rent land, which allows them a place to build their attractions and control access, and gives them space on Linden Lab’s computer servers. They use Linden Lab’s building tools to create objects, from buildings to hot air balloons, and use Linden’s programming language, LSL, to bring their creations to life….MORE….

What an excellent description! I really think today’s kids are going to be involved much more intently with virtual worlds than when I was growing up…it’s truly something that they should learn and master. What with academic courses in Second Life:

• Multimedia Professor’s Second Life Course Breaks New Ground
• A Second Life for Higher Education?
• Teacher uses online ‘Second Life’ for classes

It’s a sure bet it will get larger.

ThankYouVeryMuch!

Owlbert

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